Copywriter, crafter, and cat lady. 



Table Of Contents:


01. The Boys S2 
02. PCC Community Markets 
03. The Boys S1
04. Humm Kombucha
05. Nike React
06. Amazon Prime Teen
07. The Aeronauts
08. The Expanse
09. Darigold White Cheddar
10. Palms Casino Resort
11. City University of Seattle
12. Virginia Mason
13. Archive


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©Sammi Chancey 2023.


The Expanse
Season 4
Launch


Season 4 of The Expanse begins a new chapter for the intrepid crew of the Rocinante and the series itself, as it transitions from SyFy to Prime Video.

For NYCC 2019, our booth immersed audiences in the world of The Expanse, recreating the key art for Season 4 and capturing the moment as our explorers emerge from the Rocinante to take their first steps on New Terra.



Credits:

CW: Sammi Chancey
Designer: Gustav Holtz
Associate Creative Director: Riaad van der Merwe
Creative Director: Whitney Jenkins
Agency: AKQA






I prepared by watching all three seasons of The Expanse in less than two weeks, ascending to celestial levels of nerddom.

With the help of my new knowledge, I prepped our brand ambassadors with inside info on every nook and cranny of the Rocinante ship.

The set consisted of show-realistic replicas as well as genuine set pieces from the show. ︎


After touring the interior of the ship, visitors posed for an interstellar photo op touching down on New Terra. ︎


And, of course, the experience wasn’t complete without a visit from the cast and crew of the Rocinante. ︎